"There will never be another YOU. Be you!"
"You are unique", is the message of many self-help books BUT in the marketplace you are a tool, a solution, a product, call yourself what you will but rarely are you eligible to be paid for your uniqueness.
There will nearly always be another plumber, accountant, doctor or fitness trainer you can go to. She may not be your preferred supplier, Deirdre Dare To Be Different Dumbell, but that other person can still fix your problem.
How special are you really?
The only time you are not a commodity is when it is only you who can do what you do, and will be valued for that uniqueness. (Like in your role as a mother, brother, husband, daughter, friend etc).
Unless you wield the brand franchise power of J K Rowling, Miley Cyrus, Venus and Serena Williams, Hugh Grant (who according to the May 2003 issue of Vanity Fair commanded a $3 million fee for a ‘barely’ 20 minute speech to a conference meeting of thoracic surgeons) you are, in the marketplace of life, a solution-provider. You are in other words, a commodity... humbling, isn’t it?
©2010 Jane Francis is the author of Price Yourself Right: A guide to charging what you are worth (ISBN: 0-595-38601-6) available at Barnes and Noble (USA), WH Smith (UK) or online at amazon.com or amazon.co.uk
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment